Why select us
CellWaves Empowers Landlords with Greater Control and Enhanced Value
In the wireless industry, carriers and tower companies often employ seasoned negotiators who have handled hundreds of lease agreements. In contrast, most property owners have negotiated only a single wireless lease in their lifetime. During that process, who truly dictated the terms—such as rent and contract language? Typically, it’s the carriers. Many landlords enter negotiations with limited knowledge of wireless technology, valuation, pricing, and legal terms, making them vulnerable to one-sided agreements crafted by carrier attorneys.
Even for those who wish to negotiate, the challenge is knowing what to change and why. Without a clear understanding of market comparables—especially when wireless lease terms are confidential and not publicly recorded—landlords often rely on information provided by the site acquisition representative. But is that representative working in your best interest, or are they incentivized to secure lower lease rates that benefit the carrier and increase their own compensation?
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Industry Expertise
With extensive experience in the wireless sector, CellWaves offers a deep understanding of the industry’s nuances. Our team helps landlords maximize the value of their wireless assets through innovative and strategic approaches. Rather than relying on outdated payment benchmarks, we assess your lease holistically to ensure you’re getting the highest possible return.
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Identifying Traps and Misleading Offers
Many landlords fall victim to misleading pitches from so-called “expert lease buyers” who persuade them to sell below market value. The internet is saturated with self-proclaimed “cell tower consultants” who lack real-world industry experience. Often, these individuals have never worked in the wireless field and were merely trained to follow sales scripts in call centers. They may exaggerate their credentials to win your trust. At CellWaves, we prioritize transparency and proven industry knowledge to protect your interests and ensure you make informed, profitable decisions.
Our Expertise
1. Experienced in Zoning, Land Use, and Conditions of Approvals.
On its face, a novice “negotiator” would not understand the implication that zoning has to the value of the lease. To CellWaves, however, understanding zoning is the difference between getting maximum rental dollars for our clients and getting average rental amounts.
2. Understand Construction Issues, Costs, And Risks.
Many lease “negotiators” never discuss these points because they do not understand the implications of this level of knowledge and the value it brings to landlords. To have a deep understanding of wireless construction, which is very different from any other forms of residential and commercial construction, is being able to protect, defend, and negotiate landlord property rights; business and legal risks; and have a negotiating advantage along with top dollars for wireless landlords.
3. Experienced Insiders Of Wireless Carrier Operations.
Having worked inside a wireless carrier operation means having an understanding of their processes, thinking, priorities, values, and contacts. This is extremely important since your consultants may need to escalate a matter beyond the wireless carriers’ agents, and the consultant must know how to go about it correctly. Anticipation of wireless carriers’ moves is also very important, which can only be done with insider experience.
4. Has A Support Team Of Professionals To Advance Wireless Clients’ Interests.
A successful consultancy company must be more than a one-man show. The company must have a team of people with varied skills and experience and a network of supporting staff to smoothly process transactions for clients.
5. Has Wide Ranging Industry Contacts.
Contacts are important, and the information gathered from industry on a case-by-case basis has proven to be invaluable for our clients.
CellWaves meets all the above conditions. Nowhere else can you find the combination of experience, skills, and passion to deliver incredible values for our clients.
Don’t disadvantage yourself by hiring inexperienced self-professed internet “negotiators” working on one of your most valuable assets. Anyone can call themselves “expert negotiators.” You have to look at their credentials and work experiences to decide for yourself. We have negotiated thousands of cell site transactions on behalf of property owners. Call us anytime for a no-obligation consultation.
Our Senior Team
Larry Heuchert (President)
Larry is the “Wall Street” guy. His extensive finance and Wall Street experience makes him ideal to identify finance solutions for our clients. Whether our clients want payment in a single lump sum, spread out over the course of several years, or some other arrangement, chances are that Larry will be speaking with the client.
Larry is extremely creative in solving deal points and arrangements, financial details, and complications that require his expertise to help resolve. His experience has come from decades of feet-on-the-street as a site acquisition guy knocking on doors. He used to knock on doors of landlords and ask if he could place cell sites on their property for $500 a month. Those were the early days of the industry. Today, Larry can work for you in getting the highest rents for your cell tower lease contracts.
Now that Larry is representing landlords on the same transactions, he can be a real asset to best understand how your lease works. If you already have a site on your property, the next time the wireless carrier asks for permission to perform upgrades you should deny the upgrade and call us immediately. Larry will tell you if the carrier’s upgrade request is fair, and if not, what we should do about it to benefit the landlord equitably.
